Top Resources for Content Writing for a Website

Writing website and blog content is a critical aspect of any online marketing strategy. A professional content writer can create quality content that engages site visitors, improves SEO, and drives conversions. But, as a business website owner, how can you create great content you know will add value for your customers and site visitors. In this article, I show you the top tools and resources you can use to make content writing for a website a lot easier.

These tools won’t automatically make you a great or prolific writer, but they will put you firmly on the path to creating articles and web pages that attract visitors and help your website stand out from the competition. 

Best Writing Assistants

AI-powered writing assistants have become increasingly popular in recent years, helping content writers create more engaging and error-free content. These tools can assist with grammar, style, readability, and content idea generation. Ai can even write pretty decent blog posts in their entirety if you want to go that way.

However, human input is still highly recommended. Fact checking AI writing tools is essential as they are prone to making stuff up. AI output also tends to be bland and generic. If you aren’t editing and adding the human touch to your AI produced blog posts, expect your content to be very similar to millions of other articles on the web and get ranked accordingly. 

Grammar and Spell Checkers

Writing effectively for a website requires attention to detail when it comes to grammar, punctuation, and spelling. The following tools can help you create perfectly crafted prose that reflects professionalism and engages your audience:

Grammarly: This popular grammar checking tool helps content writers create error-free web content by identifying and correcting grammar, punctuation, and spelling mistakes. It also offers suggestions for improving your writing style and readability. The premium version also comes with a robust plagiarism checker. 

Hemingway Editor: This easy-to-use editing app analyzes your writing and highlights sentences that are difficult to read. By simplifying your sentence structure and using an active voice instead of a passive voice, you can make your content more engaging for site visitors. It’s completely free and has been for years. 

NeuronWriter: NeuronWriter combines AI technology with advanced features to help you create compelling content. Its writing assistant provides real-time suggestions to improve your writing style, readability, and SEO, making it easier to create high-quality content for your website. It’s not free, but it’s incredibly powerful, and a lot more affordable than its main rival SurferSEO, which is also good, but pricey.

WriterZen Content Creator: Part of the WriterZen suite, the Content Creator offers an AI-powered writing assistant that provides real-time content analysis and suggestions to help you create content that ranks higher in search engine results. (formerly is an AI-powered writing assistant that can help you generate content quickly and efficiently. It offers a range of templates for different types of content, making it easier to create engaging and high-quality content for your website.

Plagiarism Checkers

Copyscape: Originality is key when it comes to content writing for a website. Copyscape helps you ensure your content is unique by comparing it to other online content and detecting any duplicated text.

Plagscan: Another effective tool for avoiding plagiarism, Plagscan helps you maintain the integrity of your content by identifying any instances of copied material.

While the above tools may be handy to have, there are also many writing assistant tools that include plagiarism checkers for convenience. NeuronWriter and WriterZen both add plagiarism checkers to their arsenal, so you may not need a standalone solution. Each applications gives you a limited number of plagiarism credits per month, depending on your plan.

Readability Analyzers

Readable: Ensuring your content is easy to understand is essential for keeping your audience engaged. Readable analyzes your text and provides a readability score, allowing you to optimize your content for a better user experience.

Yoast SEO: This popular WordPress plugin not only helps with search engine optimization but also offers a readability analysis, ensuring your content is easy to digest for both search engines and site visitors. The YOAST WordPress addon will analyze and grade your text, so you know your content is easy to understand and digest. 

Content Writing Research Tools

You could get lucky coming up with topic ideas off the top of your head. But what you think your audience wants to read may not be the reality. Keyword research tools can help you root out topic ideas for keywords you know your audience is searching for. 

Keyword Research Tools

Google Trends: Google Trends is a useful tool for identifying trending topics and gauging search interest in specific keywords. By creating content around popular topics, you can attract more visitors to your website.

AnswerThePublic: AnswerThePublic is a visual keyword research tool that generates content ideas based on user search queries. It helps you discover common questions, prepositions, and terms related to your target keyword.

BuzzSumo: BuzzSumo is a powerful content analysis tool that allows you to find the most shared and engaging content across various social media platforms. By studying the top-performing content in your niche, you can create content that resonates with your target audience.

Ahrefs’ Keywords Explorer: Ahrefs’ Keywords Explorer is a comprehensive keyword research tool that provides valuable data on keyword search volume, difficulty, and competition. With this information, you can create content that is more likely to rank well on search engines.

SEMrush: SEMrush is an all-in-one digital marketing toolkit that offers various tools for keyword research, competitive analysis, and content optimization. It’s a got a dizzying array of features you can use to develop a data-driven content strategy to improve your website’s performance.

Ubersuggest: Neil Patel’s Ubersuggest is a versatile research tool that offers keyword suggestions, content ideas, and competitor analysis. It’s not quite as advanced as the more expensive SEMRush and Ahrefs, but it’s got a few more features than WriterZen and comes with a Lifetime Plan option as well. Using Ubersuggest before you start publishing articles can help you better understand your target audience and create content that appeals to their interests and needs.

Competitor Analysis

SEMrush: By analyzing your competitors’ content, you can identify gaps in your own content strategy. SEMrush provides insights into your competitors’ top-performing content and keywords, helping you stay ahead in the digital marketing game.

SpyFu: This competitor analysis tool helps you uncover your competitors’ SEO and PPC strategies, giving you valuable information to improve your own website content writing and online marketing efforts.

Neuronwriter: We’ve mentioned NeuronWriter already in this article, but it’s worth mentioning here for its AI-powered content analysis tool. You can use it to analyze and generate data-driven insights from your competitor’s content. As SEO experts often say, “everything you need to know about SEO can be found on page one of the search results.” By identifying how the top pages earn their position, you can emulate the most effective content strategy for a given keyword.

WriterZen: Like NeuronWriter, this comprehensive tool fits into a number of categories because it offers competitor analysis features that help you discover content gaps, analyze keyword strategies, and understand your competitors’ content performance. Armed with this information, you can create a more effective content strategy to surpass your rivals.

Content Management and Organization

Content Calendars

Trello: Planning and organizing your content schedule is essential for a successful content marketing strategy. Trello is a user-friendly project management tool that helps you create and manage your content calendar, ensuring you stay on track with your publishing schedule.

Google Calendar: This popular calendar tool is used by millions to plan and schedule your website content writing tasks, making it easy to collaborate with your team and stay organized.

Note-taking and Writing Apps

Evernote: Juggling multiple ideas for website content can be challenging. Evernote is a versatile note-taking app that allows you to organize your thoughts, save web pages, and collaborate with your team in one place.

Google Docs: As a web content writer, you need a reliable platform for drafting and editing your content. Google Docs offers real-time collaboration, version control, and a wide range of formatting options, making it a go-to choice for many content writers.


Blogely is a content management and organization tool designed specifically for bloggers and content creators. You get access to a variety of tools to help streamline your writing process. From research to publishing, Blogely has it all, including:

  1. Content Calendar: Easily plan and schedule your content to stay organized and ensure you’re consistently publishing new content.
  2. Content Editor: Draft and edit your content with built-in SEO analysis and optimization features to improve your website’s search engine ranking.
  3. Collaboration: Collaborate with team members or clients on content creation, editing, and review.
  4. Research and Notes: Organize your research and notes in one central location, making it easy to reference and incorporate into your content.
  5. Content Library: Store and manage all your published and unpublished content in one place, making it easy to track your progress and stay organized.
  6. SEO Analysis: Make sure Google considers your content worthy for the search results with the Blogely’s inbuilt SEO analysis tool. Plug in your keywords and Blogely will make sure you don’t miss any important SEO features with its comprehensive to-do list. You can also perform competitive analysis, but it’s not as robust as other tools in this list, like Neuronwriter for example. 

Visual Content Tools

Keeping visitors on your page for longer means you will need to add engaging graphical elements. These popular tools will help you create eye-catching visuals that even a complete novice can be proud of: 

Canva: Canva is a user-friendly graphic design tool that offers a wide range of templates, fonts, and elements for creating visually appealing images, infographics, and social media graphics. With its drag-and-drop interface, you can easily create professional-looking visuals without any design experience.

Piktochart: Piktochart is a powerful tool for creating infographics, presentations, videos and reports. It offers a wide selection of templates and design elements, making it simple to create visually engaging content that complements your written material.

Adobe Express: Adobe Express (formerly Adobe Spark) is a suite of design tools for creating graphics, videos, and web pages. With its intuitive interface and robust features, you can create professional-quality visuals to enhance your website content.

Giphy: Adding animated GIFs to your content can make it more engaging and entertaining for your audience. Giphy is a popular platform for finding and sharing animated GIFs, offering a vast library of GIFs to suit any topic or theme.

Visme: Visme is a comprehensive visual content creation tool that allows you to design infographics, presentations, reports, and more. With its user-friendly interface and extensive library of templates and design elements, you can create stunning visual content to support your written material.

Pixelied: Pixelied is an all-in-one graphic design tool that simplifies the process of creating visuals for your content. With its library of templates, icons, illustrations, and other design elements, you can quickly create eye-catching graphics to enhance your website content. People with familiar with Canva will likely feel right at home with the Pixilied interface.

Pixlr: Pixlr is a powerful online photo editor that enables you to edit and enhance your images with ease. With its wide range of tools and features, you can quickly create visually appealing images to complement your written content. It also comes with standalone version you can use offline. 

VistaCreate (formerly Crello): VistaCreate is an easy-to-use graphic design tool that offers thousands of customizable templates for creating visuals, including images, videos, and animations. With its intuitive interface and extensive design resources, you can create professional-quality visual content to enhance your website content writing.

Stock Images and Videos

Unsplash: High-quality images are essential for making your content visually appealing. Unsplash offers a vast library of stunning, royalty-free photos that you can use to elevate your website content without breaking the bank.

Pexels: Like Unsplash, Pexels provides a wide range of free stock images and videos that can add value to your content and make it more engaging for your site visitors.

All-In-One Content Writing Multi-Tools

If you prefer to do all your website content creation in the one place, there are lots of options available. Blogely mentioned above is a good choice, but here are a couple of others that I use every day.

WriterZen includes everything from topic discovery and keyword research to content creation and optimization. I use it mostly for keyword research, but the content writing assistant isn’t too shabby and keeps up with SEMRush’s SEO writing assistant in my opinion. It’s also got AI writing if you are into that sort of stuff. Once my keyword research is complete, Neuronwriter takes over as my main SEO writing assistant. 


WriterZen (mentioned above) is a comprehensive content writing tool that offers a suite of features designed to improve your website content writing process. These features include:

  1. Advanced Keyword Research: Identify the most relevant keywords for your content, with insights into search volume, competition, and potential traffic.
  2. Content Creator with SEO Analysis: Craft SEO-optimized content with real-time suggestions and analysis to ensure your content ranks higher in search engine results.
  3. Competitive Analysis: Analyze your competitors’ content and keyword strategies to identify gaps and opportunities in your own content strategy.
  4. Keyword Cluster Tool: Organize and group your keywords for better content targeting and optimization.
  5. Plagiarism Checker: Ensure your content is original and free from duplication.
  6. Topic Discovery: Generate fresh content ideas and explore popular topics within your niche to keep your content strategy current and engaging.


NeuronWriter is another powerful content writing tool that combines AI technology with a range of advanced features to help you create compelling and SEO-friendly content. Some of its key features include:

  1. Advanced Competitive Analysis: Evaluate your competitors’ content and gain data-driven insights to create content that outperforms them.
  2. Idea Generator: Generate unique and creative content ideas based on your target keywords and audience interests.
  3. Content Editor: Craft and edit your content with ease, while receiving real-time suggestions to improve your writing style, readability, and SEO.
  4. SEO Analysis Tool: Optimize your content for search engines with in-depth SEO analysis and recommendations.

When you leverage the capabilities of all-in-one tools like WriterZen and NeuronWriter, you simplify and streamline your content creation process. This way, you can give your website content a fighting chance at rising to the top in the search results. 

Final Thoughts and Tips for Success

As you work on content writing for your website, keep in mind the importance of creating engaging, high-quality content that provides value to your readers. To maximize your success, consider the following tips:

Continuously Improve Your Writing Skills: Practice makes perfect, and by consistently working on your writing skills, you can create more engaging and effective content for your website.

Stay Informed About SEO Best Practices: Search engine algorithms are constantly evolving, so it’s essential to stay up-to-date on SEO best practices to ensure your content remains visible and relevant in search results.

Know Your Audience: Understand your target audience’s needs, preferences, and pain points to create content that resonates with them and keeps them coming back for more.

Test and Iterate: Monitor your content’s performance and make data-driven decisions to refine your content strategy and improve your website’s overall effectiveness.

Collaboration: Working with other content creators and experts in your niche can lead to fresh perspectives and ideas, helping you create even more engaging and valuable content.

Outsourcing Content Writing for Small Business Owners

As a small business owner, you may find it challenging to balance the demands of running your business and finding the time to write great content. One solution to consider is outsourcing your content writing to professional writers or content writing services. Here are a few key benefits of outsourcing:

  1. Time savings: Outsourcing content writing frees up valuable time, allowing you to focus on other critical aspects of your business.
  2. Expertise: Professional content writers have the skills, knowledge, and experience to create high-quality, SEO-optimized content that resonates with your target audience.
  3. Consistent output: Outsourcing ensures a steady flow of fresh content for your website, which is crucial for maintaining reader interest and search engine visibility.
  4. Cost-effective: Hiring professional writers or content writing services can be more cost-effective in the long run, as you’ll receive high-quality content without investing time and resources in developing your writing skills or managing the content creation process.

By outsourcing content writing, you can leverage the expertise of professional writers to create engaging, effective content for your website while focusing on growing your business.

By using the tools and resources mentioned in this article and continuously working on your content writing skills, you can create high-quality, engaging, and SEO-friendly content that drives traffic, generates leads, and ultimately contributes to the success of your online marketing efforts.

I hope you found this article helpful and that it provided you with valuable insights and tools to improve your content writing for a website. If writing informative articles for your business website or blog seems like you might be putting too much on your plate, great content writers are available at affordable prices to help you out. Get human-written, plagiarism free articles and start benefiting from highly qualified organic traffic to your business. 

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